Having a blog is one of the greatest ways to build an online presence. Not only can blogs help you to share your thoughts, ideas and opinions with readers, but they can also be a great tool for building your brand and establishing yourself as an expert in your field.
To do so, you need relevant content that will drive people to your blog and keep them there. Fortunately, guest posting is one of the best ways to achieve this goal.
These articles allow other authors or experts in your niche to publish original content on your own blog in exchange for compensated exposure and a link back to their original piece at the end of it. Here are some tips on how to get more guests posting for your blog…
Find Guest Posting Services
The first step to find guest posting services is to do a little research on the topic. Make sure that the service you choose is relevant to your niche and relevant to the sub-niche of the blogger you plan to publish with. You also want to make sure that you choose a service that allows you to insert a link back to your site at the end of the post.
Once you have narrowed down the services you are interested in, it’s time to contact them and ask them to send you an offer. You can do this by sending an email to the owner of the blog you are interested in posting with and asking if they are interested in receiving guest posts from your blog.
Keep in mind that most guest posting services will have a specific policy on how often they receive guest posts. Keep your email short and to the point. Do not hijack the conversation or make it about yourself.
Instead, let them know what your blog is about, why you think they would be interested in receiving a guest post from your blog, and the rates you are offering.
How to Use a Guest Posting Service
When you are allowed to publish guest posts on other people’s blogs, it can be beneficial to use a service to help you find them. There are a few different ways to do this depending on your needs and preferences.
Find Guest Bloggers Through a Direct Email: One of the best ways to find guest bloggers to post on your blog is to look for bloggers who are also in your niche. If you are in the fitness industry, you are likely to come across bloggers in this niche.
If you are looking for guest bloggers in a different niche, there are a number of directories people in your niche use to make connections. You can also use sites like LinkedIn or Reddit to find bloggers in your niche. Find Guest Bloggers Through a Guest Posting Directory: Guest posting directories are great ways to find bloggers who are looking for partners to post on their blogs.
There are tons of directories out there, many of which are free. We recommend Buzzle or Post Rank because they are free to use. Find Guest Bloggers Through Social Networks: Another way to find bloggers to guest post on your blog is to use social networks to find bloggers in your niche.
You can often find bloggers by looking through hashtags related to your niche, by using tools like Snapd, or by asking your followers. Many of these methods also allow you to find niche influencers.
Research Topics for Guest Posts
Once you have a few guest bloggers lined up, it’s time to start researching topics for your guest posts. While some guest bloggers will be receptive to your requests for guest posts without any research, many will prefer that you do some research to better your chances of being accepted.
To research topics for your guest posts, you can either use your blogging platform’s built-in tools or use some of the following services: – Google News: This is an especially useful tool for researching topics because it will often show you related news stories and articles that pertain to your topic. You can also use it to find guest post topics by searching for relevant keywords. – Buzzsumo: When researching topics, you can use Buzzsumo to see what content is getting the most shares and clicks on other blogs in your niche.
This will let you know what topics are popular, which can come in handy when you have a topic you are unsure of. – Editorial Sites: There are a number of editorial sites that allow you to post guest posts from your own blog, including BizSugar, EliteFalls, and Inbound.org.
These sites are particularly useful for guest posting because they allow you to set a maximum number of posts you want to post on their platform.
Look for Blogs That Accept Guest Posts
When you are searching for guest posting opportunities, you want to make sure you are only looking at blogs that are accepting guest posts. Most blogs that are interested in receiving guest posts have a list of guidelines on their blog or website.
These will let you know what they are looking for in a guest post, including information on the topic, the length of the post, and the link back to your site at the end of the post. When you are looking for blogs that accept guest posts, you can use a number of tools.
The following are some of the most popular: – Google: Google is a great tool for finding blogs that are accepting guest posts. You can search for blogs that are accepting guest posts using the Google search bar, or you can use the Google blog search to find blogs that are using a specific tag, like “business.” – Reddit: Reddit is a great place to look for blogs that are accepting guest posts because it is a great place to find niche-related communities.
You can use Reddit’s search bar to search for blogs that are accepting guest posts or you can search for specific communities that are focused on your niche, like /r/business. – Niche Forums: Forums, including niche forums, are an excellent place to find blogs that are accepting guest posts.
You can find these forums by using Google or by using popular search engines like Bing or Yahoo. You can also use a site like Reddit to find popular forums in your niche.
Negotiate and be Flexible When Negotiating with a Blog
When you are finally accepted to guest post on another blogger’s blog, there are a few things you need to keep in mind. First, make sure to send over an offer before you write your first guest post.
Most guest posting websites feature a form you can use to send over an offer, which will allow you to keep track of your posts and lets the blogger know how much you are willing to pay for each post. If you are accepted to post on another blogger’s blog, make sure to keep in mind the guidelines on how many posts you can post on their website.
If you find that you are going over your agreed-upon number of posts, make sure to let the owner of the blog know. Most bloggers will be understanding if you are trying to build your brand and increase your readership, so long as you are polite about it.
Conclusion
Guest posting is one of the best ways to build your online presence by sharing high-quality content with an audience. This can be an easy way to earn income while building your website, as well as increase your connections with other bloggers and experts in your niche.
To find the best guest posting opportunities, you need to do a little research on the topic and find a few blogs that are accepting guest posts in your niche. You can also use tools like Google to help you find these blogs and navigate through their guidelines and policies.
After you have found a few blogs, it’s time to contact them and ask them to send over an offer. You can do this by sending an email to the owner of the blog you are interested in posting with and asking them if they are interested in receiving guest posts from your blog.
