If you want visitors to your site immediately through an affordable SEO agency, organic strategies are not for you. It takes time and effort, but it’s worth it in the end.
However, if you want to get the most out of your online store, it may be best to invest in methods that increase organic traffic.
Search engine optimization (SEO) and pay-per-click (PPC) ads, shown before organic results, are two of the best ways to draw people to your website (such as Google Ads).
Paid advertising provides almost instantaneous results, but at the cost of money spent each time a user clicks on the ad. This is a fast way to achieve your goals, but it could bring you only transient interest and a high rate of customer turnover.
Building free, organic website traffic takes time.
Read on if you’re serious about learning the ins and outs of attracting natural visitors to your website.
How To Increase Organic Traffic to Website
- Use long-tail keywords.
- Consider influencer marketing.
- Leverage on-page SEO.
- Find and remove non-performing content.
- Become a guest blogger
- Promote your content on social media.
1. Use long-tail keywords
If you want to learn how to drive traffic to your website, writing high-quality content is only half the battle. Focusing on long-tail keywords in your keyword research is a great way to boost your website’s organic traffic as an affordable SEO agency.
Long-tail keywords are three-or four-word phrases, such as “best WordPress security plugins” or “restaurants in Lagos.”
Use long-tail keywords in your post titles to make them more interesting to readers. When looking for keyword ideas, it may be helpful to use a tool like Ahrefs’ free keyword generator.
2. Consider influencer marketing.
People who have a lot of influence usually have a sizable fan base. Having them talk about your brand and give you a recommendation can be a game-changer and bring in a ton of free, targeted traffic. They can also develop fresh content specifically for your company’s needs.
If you run a small business, using an influencer as a brand ambassador is a great way to reach a wider audience.
3. Leverage on-page SEO.
To learn how to get people to visit your website, you need to do more than just create and publish great content; you also need to optimize your pages for search engines.
Among the many factors that contribute to on-page SEO performance are the fine-tuning of your image alt text, HTML heading tags, and headlines. Optimize your meta description and title tags, and check that your images complement the text. Header tags improve readability, which in turn may affect search engine rankings.
Increased traffic and higher rankings in search results are the end results of diligent on-page SEO.
4. Find and remove non-performing content.
A website’s non-performing content is any material on the site that isn’t achieving its stated goals. This can slow things down significantly and hurt your chances of climbing the search engine rankings.
That’s because there was an issue with the crawling process, causing search engines to bail out of your site before they reached the meat of it.
One crucial aspect of any content strategy is the elimination of low-performing pages. To put it another way: it helps your most valuable content rise to the top of search engine results pages, where it can attract more of your target audience for free.
5. Become a guest blogger.
Guest blogging should be mutually beneficial. You can join the ranks of guest bloggers by writing for other sites, or you can invite other bloggers to contribute to your own.
Having your guest post published on a highly respected website can do wonders for your site’s visibility and popularity. The owner of the website will likely appreciate it if you promote their business by posting a link to their site on your own. Referral traffic and backlinks are both possible benefits of this strategy.
6. Promote your content on social media.
Sharing content on social media is a great content marketing strategy, but you need to take a bold approach.
Get involved with Twitter chats by using appropriate hashtags. Respond to comments and questions posted on your Facebook page to encourage interaction with your audience.
Reddit, Slack, LinkedIn, Quora, and Facebook groups are all high-traffic, relevant communities where you can share your content. Establish credibility and foster connections with the group before pushing your content on them (and make sure the group allows it). It’s possible that anything else would come across as spammy.
Build a rapport and earn the trust of your social media followers by responding to their comments and questions. That way, they will be more inclined to spread the word about your business among their networks. If you want to rank your website on the first page of google then I’ll recommend getting SEO services from Pixelette Technologies which is an award-winning SEO agency in the united kingdom.